Tag Archives: Frank Kern Surfing

Have Frank Kern and Andy Jenkins been replaced by puppet imposters? Krank and Jandy?!?

See..Jim Henson was totally right, puppets aren’t just for kids.

I got a kick out of this parody of Frank Kern and Andy Jenkins. If you know them it will make you smile with the accuracy. Clearly an inside job… Got the blond hair, inside phrases and everything.

And it was done by an insider..at least partly. It’s Mike Koenigs’s team who is also based in San Diego.

Xraying this, I want you to take away from this video other than it’s funny. Funny is serious business.

1) Look and copy at the format in your own videos: Opening Branding animated element, clearly visible and readable logo in the top form a subtle call to action to click over to the site and find out more. Engaging content that is likely to be passed around. This *IS* an ad, but this is all under the radar because it’s been wrapped up in entainment.

To be honest, puppetry is probably much easier to shoot than live video outdoors and requires no makeup. You don’t have to look good on camera and you don’t even have to wear clothes. You can use any puppets you like.

2) Video quality and video scripting counts. Entertain + Inform and that takes having people who live and breathe this stuff. If you don’t do it, get someone who can. You don’t have to have fulltime people you should start thinking how to outsource this work on an as needed basis.

3) production values in the IM space are rapidly starting to approach that of TV. Just think 5 years go, video was nowhere, now it’s replaced most serious sales letters. At home hardly anybody watches normal TV on old “Tube” sets, I know because when I walk around my neighborhood in LA I see these old TV’s sitting on the curb right next to the flat screen box ready to be garbage collected. I hope your sales pages are in there too.

4) production needs teams of people, like that video was brought to you by Mike Koenigs’s “new” company which has at least 7 people to do the writing shooting, creative etc. How many people do you have in your team?

P.s. If you like adult puppets check out the ADULT improv + telepuppetry called Puppet Up. Puppets + Alcohol + No Holds Barred

P.P.S. If you like puppets you might also like a cartoon of Frank my team created. with Kung FU Surfing Action

My Prank of Frank Kern and Surfing Kern with Kung Fu Surfing Action

Well attempted prank.

Frank has pulled some classic pranks over the years, like convincing John Reese that black helicopters were stalking him,  This epic prank on John Reese was caught on video tape at Frank’s “insane” cousin Trey Smith’s blog. It’s hella funny and the production value is staggering for IM.

Since pranks can be fun, if this is the culture, I figured, Why not do something similar to him?

The idea came  to me when at my first internet marketing conference the Mass Control 2.0 seminar in April. I was so clueless about what to talk about.  IPranks abounded, especially on unexpecting speakers, who while watching their slides had “cock” flash on them, frequently causing them to break into laughter.

Seemed fun and easy to pull off.  I have had several years in improv comedy brightening all sorts of audiences lives with no real preparation.  But way more can be done with preparation.  I have friends in video and animation, and games there are tons of options with them in the mix.   It’s quite fun hobby, thinking up evuhl schemes to delight and entertain especially by someone who least expects it.

My first idea was a video that demonstrates Frank’s legendary surfing ability.   He has claimed to be the 11th worst surfer in Southern california, this up from 9th worst 2 years ago.  I storyboarded it and got a favor from my  brilliant animator Ramior Olmos friend and very talented Music designer Ralph Carter get it their time between major gigs, to get a more affordable rate. You can watch the awesome results here (provided you’re not on an ipad that is)

[flash http://www.troynotes.com/wp-content/uploads/2010/05/surfingAnimation.swf w=550]

I’ve had a few questions if people can get their own like this, and they answer is, yes, maybe, depends.

The bigger goal was to get that as the preloader to some videos made by friends or a video game that let people surf as Frank.  With the goal of working on the inside, and to get it showed when he was presenting.   I did my best over the year worked inward to the cool people that could make this happen, and this funny animation helped open doors.   But I ran out of time, and it might not have worked out that well.  He’s such a BadAss  that and he doesn’t use slides or notes,…. ever.

On Saturday at the Magic Bullet Seminar was probably my last chance . Frank made an awesome  no holds barred presentation where he used the word “Bad Muthafucker” within the first 30 second, and other colorful words as liberally as table salt.

He said there was no reason to hold back. He’s burning bridges as he is retiring from the IM community for good.  That he has a schedule already of only 3 more live appearances, and that the torch would be passed to someone else. *insert drum roll* you’re guess is as good as mine as to who that will be.

His sights are on new ideas for the offline local business world, probably TV, and to break past the $5 million year cap that all internet marketers apparently seem to hit.

I had my doubts (and still do) but talking to his cousin Trey in the hall confirmed that Frank was “fully out”., even Trey seemed a little surprised.

Recognizing my defeat, I settled for catching Frank in the hall (fighting the crowd) and showing the video on my laptop..just barely before he was wisked away to the safety of the speaker room. I also got a copy through back channels.

If it’s true that Frank is leaving the IM I will be sad to see him go.   He’s one of the gurus I most like watching and reading, so much to learn from.   If nothing else he’s entertaining enough that I have gone through more of his material than other courses.

Amazingly all the material I’ve learned from Frank (he is a genius), such as Results in Advance that he’s presented on multiple times including the Magic Bullet Seminar, was still largely unknown to this crowd of largely affilaties and very powerful tool.  I know he’s remarked in previous presentation with exasperation “how many times can I sell you the same thing over and over again?. Apparently forever, like the olympic flame there needs to be a perpetual Frank Kern.

Hey it’s 2010, maybe we can make an animatronic like Disneyland!

Big thanks to Frank for all you’ve taught me. Core Influence was overly long egocentric, and probably impossible for others to replicate… but it really did completely reshape and potentially save my life.

Troy.

Anyway, when in a good mood I can be quite the puckster.